GTM Engineering, hype or reality?
— Beci, Av. Louise 500, 1050 Bruxelles, Belgium, Brussels, Belgium
GTM Engineering: Hype or Reality? We dig into what most of you are already tinkering with: using AI to automate and augment GTM workflows. Practitioner-led, deliberately informal, and honest about what didn't work. Nathan and Kevin from Spott open on how they approach AI in GTM: what to automate…
Presented by Amo
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